The Beginning of a New Origin
From a Simple Idea to Great Coffee
Sustainable Coffee Simply Tastes Better
Coffee tastes better with respect – it’s something you can taste in every cup. Get to know how we grown our coffee sustainably with various community and environmental programs.
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Where People and Coffee Come Together
Sustainable Coffee Simply Tastes Better
Our responsible external and internal sourcing journey starts with the men and women who grow our coffee beans. They’re our coffee heroes, and we’re proud to call them our partner farmers. Our experts visit their farms to pass on innovative sustainable agricultural practices to ensure the future of coffee.
Inclusively Building Resilience
We are proud to say that our 2020-2026 strategic plan is beeing broadly delivered, representing an investment totalling estimately USD 2 million over the period. By 2023, we expect to have 1 million plants on field, initally yielding 30 tonnes.
